The Simply Ice Cream Franchise!

After running a successful catering business Sally Newall launched the multi award winning Simply Ice Cream brand in 2005. The brand has established itself in the luxury Ice cream market and is now available in over 400 outlets across. Mainly in the South of England, including 35 Waitrose stores, and that customer base continues to grow. As a result Sally now wants to find Simply Ice Cream franchise partners to do the same in their own locality.

The UK Ice Cream Market.Simply-IC-BlackcurrentSorbetPopUp-300x280 Ice Cream Franchise

The UK ice cream market is worth an estimated £1.1bn per year and continues to grow. Consumers are moving away from the idea of ice cream as an impulse purchase, and increasingly regard it as a year-round product. As a result it is either an indulgence or a dessert. Some of the most successful launches across the entire food and drink sector are in ice cream.  Furthermore, as in other parts of the food market consumers have shown themselves willing to pay more for upmarket products. Particularly those that provide an indulgent pleasure. The UK ice cream market has suffered a dearth of real innovation in recent years, but Simply Ice Cream have put a stop to that!

How your ice cream franchise works.

As a franchisee you will be selling into farm shops, delis, independent chains, food service outlets such as ice cream parlours, pubs, restaurants, tourist attractions, theatres, independent cinemas and many more. There are also opportunities to sell direct to consumers via our website and to attend events such as food fairs, farmers’ markets, festivals etc. By doing so you can maximise your earnings. Sally and the team have spent months refining the model to ensure that with hard work and commitment they are presenting you with a strong brand and a solid business model.

The Investment.

There are a number of elements to this franchise. The initial franchise fee is £18,000. This includes an exclusive territory, start-up stock, Head Office generated leads, marketing materials and much more. You will need a refrigerated vehicle in order to carry stock and this can be purchased over the life of the franchise. Although you do not need specific premises from which to operate you will need either a walk-in freezer room or up to 4 chest freezers for holding stock. A fully fitted freezer room costs circa £5,500. Sally has suppliers that can help you with this. Sally will provide full training and on-going support, and will work alongside you to launch your business.

The Next Steps.

Get the Simply Ice Cream franchise prospectus by filling in the form below, or by contacting Kevin Thomas on 07527 508203.


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You can find out more about Simply Ice Cream by visiting their website.