This year Lime has once again been linked with some really top brands. Over the years we’ve coached some big established brands, some of whom are international successes worth many millions of pounds. This year we’ve gone back to our roots and worked with several new franchise brands, that’s not to say they are in any way immature businesses – it’s just that they are rolling out a new franchise.
In previous years Lime has worked with several automotive clients, Vanarama and 4×4 Vehicle Hire to name but two. We were parachuted in to design the franchise at the outset, then to implement the actual launch of the franchise and we were retained to go on to recruit the network. Vanarama was a market leader in commercial vehicle leasing before we launched the franchise and now they are a market leader in the franchise industry too as the biggest brand in their sector with dozens of franchised offices trading. 4×4 Vehicle Hire had a similarly great result working with us, although we launched the franchise quite a bit later they have still opened 12 branches within 10 months and now have a national network in place.
We’ve also helped a lot of food based businesses including Cafe2U, Wok & Go and The Mixing Jug. Cafe2U is an international brand with over 250 mobile coffee vans around the world and in the UK there are 60 vans serving coffee every day – it’s a top drawer franchise that is daily cash generative and can be an owner operator format or a management format – and you don’t need to be Einstein to work out that you can easily make money selling coffee! Wok & Go and The Mixing Jug are easy to learn, quick service formats operating from high street premises and events respectively.
Executive franchises are always in our portfolio, Lime itself is an executive franchise and if you’re reading this and might be interested in joining us be sure to contact Andy Cheetham on 07782 115993. Other brands that are in the B2B sector or have an executive environment include Red Herring Games, Wolf Healthcare and Absolute Works the HR consultancy.
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